More than €5.000 were delivered to UNICEF.
There were 1310 UNICEF bracelets sold. The profits of € 5,895 were delivered to one of the most important humanitarian agencies.
The UNICEF / ANA SOUSA campaign - "World Children's Day", began on May 7th and ended on June 30th. It was developed by the ANA SOUSA brand in order to help to improve the living conditions of children around the world and to give a fair opportunity in life that allows them to develop and realize their full potential.
Each bracelet had a symbolic value of € 4.5 and reverted to 100% for UNICEF!